BCAIM EVENTS
The British Columbia Association of Integrated Marketers (BCAIM) is the only association In British Columbia dedicated to measurable advertising and direct marketing — including broadcast media and interactive technologies. We are the official chapter of the Canadian Marketing Association (CMA) In BC. As such, our members enjoy all the rights and privileges of belonging to a chapter of the CMA.
Our purpose is to promote ethical and effective direct marketing in British Columbia by providing our members with the education and networking support they need to succeed in the industry.
Online Advertising Is Dead... Long Live Advertising Online
Speaker: Gregory Krysa, Digital Strategist, RMG Connect
Thursday, October 19th, 2006
Noon to 2:00 pm
(registration & reception at 11:30 am)
Sutton Place Hotel, 845 Burrard Street (please note different location)
The Internet is a medium second only to the almighty TV, yet it barely registers on the average advertising budget. Clients don’t know where it fits within the marketing plan and the agencies don’t know where it fits within... well, the agency.
What if four words could make all the difference? What if a simple change in nomenclature had the potential to shift the perspective of an entire industry? And what if this new perspective could make a significant impact on your next campaign? It can, and it will.
Join us for our next luncheon at the Sutton Place Hotel on Thursday, October 19, as Gregory Krysa, Digital Strategist at RMG Connect, will change the way you look at Internet Marketing today with four simple words.
Don’t miss out. Register today.
About Our Speaker:
Gregory Krysa
Digital Strategist, RMG Connect
After earning an Honours Degree in Computer Science, Gregory worked as a developer on IBM's eBusiness team. In an interesting twist of fate during an improv class, he met the president of TAXI and soon after became the Technical Director of the agency's interactive department. He went on to run his own interactive consultancy and served as a Senior Strategist at Fjord Interactive before joining RMG Connect.
Over the years, Gregory has worked with such clients as HSBC, Nintendo, Telus Mobility, Pfizer, and BMW MINI
NOTE: Seating is Strictly Limited. You MUST pre-register for this event. Registration must be pre-paid with a credit card. 48 hour cancellation notice required for refund
Sponsor: Supremex
