BCAIM EVENTS
The British Columbia Association of Integrated Marketers (BCAIM) is the only association In British Columbia dedicated to measurable advertising and direct marketing — including broadcast media and interactive technologies. We are the official chapter of the Canadian Marketing Association (CMA) In BC. As such, our members enjoy all the rights and privileges of belonging to a chapter of the CMA.
Our purpose is to promote ethical and effective direct marketing in British Columbia by providing our members with the education and networking support they need to succeed in the industry.
September Marketing Luncheon - A Touch & Feel Experience In a Cyber World
Speaker: Mike Maguire CEO - Structural Graphics LLC
Thursday, September 6th, 2007
11:30 am to 2:00 pm
NOTE VENUE CHANGE: Sutton Place Hotel
About Our Speaker:
Mike Maguire is CEO of Structural Graphics, LLC, the United States' leading designer and producer of 3-dimensional interactive print communications for communications agencies and corporate marketers. In its thirty+ year history Structural Graphics has produced everything from 3-dimensional business cards to multi-million piece magazine inserts. The company produces an average of 700 unique promotional designs per year.
Mr. Maguire is recognized as the leading authority on the subject of high impact dimensional interactive advertising and direct mail. He has written on the topic for publications, which include: DM News, Target Marketing, Pharmaceutical Executive, Step by Step, How and Graphic Arts Monthly.
As a leading authority, he has spoken numerous times at the DMA Annual Conference, the DMD NY conference and the DMA Annual Chicago Conference. He has been both a participant and moderator of panels at the Advertising Production Club of NY and was the keynote speaker at the Advertising Production Club of San Francisco's monthly meeting. He has spoken at monthly meetings of both the Cleveland and the Cincinnati chapters of the DMA. Mike has spoken on the subject of the effectiveness of dimensional advertising at numerous corporate hosted showcases, meetings and functions.
Mike Maguire joined Structural Graphics in 1992. Prior to that, he held various positions in the consumer products and direct mail industries. He tested his entrepreneurial spirit early on by running a start-up sporting goods business and was also VP of Marketing for SGI, a sporting goods and ski accessory company. Mike also held two key positions at the Danbury Mint; Marketing Manager and then Operations Manager. He holds a Bachelor of Science Degree in Business Administration from the University of Connecticut and an MBA from The Harvard Business School. Mike is a born and bred Connecticut native. He is active in numerous church and community efforts and recently headed up a successful “Madison Cares,” an affiliate of Habitat for Humanity, which brings Madison residents together to sponsor Habitat projects in New Haven.
please note the venue change for this event:
Sutton Place Hotel
845 Burrard Street
Vancouver BC
NOTE: Seating is Strictly Limited. You MUST pre-register for this event. Registration must be pre-paid with a credit card. 48 hour cancellation notice required for refund
